Castrol Edge

Kuala Lumpur, 20 December 2010 - Castrol, the world's leading premium lubricant specialist, recently kicked-off the 'Castrol EDGE Experience Nürburgring' challenge, inviting motorists to take on the challenge for a chance to win a drive of a lifetime at Nürburgring, Germany, a track known as the 'Green Hell' in motoring folklore.

Castrol has always been pushing the boundaries utilizing analysis, cutting-edge technology and innovation to deliver exceptional performance. In fact, it developed the very first fully synthetic racing oil. With over 100 years of experience in lubricant technology, Castrol has developed Castrol EDGE, its best engine oil range designed to perform across all critical engine factors.

Understanding how oils perform in engines under extreme pressure has enabled Castrol EDGE to provide drivers the freedom to push their machines to the limit, inspiring confidence to take on even the most demanding stretches of the Nürburgring track. The 'Castrol EDGE Experience Nürburgring' aims to offer Malaysian motorists an exhilarating opportunity to push a BMW M3 to the edge around the thrilling Nordschleife at Nürburgring, considered one of the most challenging and demanding purpose-built racing circuit in the world.

Offering more than 20km of winding road interspersed with 72 frighteningly fast corners', the track's Nordschleife requires both car and driver to perform at the highest level. Through this challenge, we will demonstrate how Castrol EDGE performs under extreme pressure inside the engine, just like how top drivers need to perform on the track to overcome the "Green Hell".

The contest will take participants on a four-stage journey:

1. Stage 1 (13 December 2010 - 2 January 2011): Answer 5 simple trivia questions by visiting the official website www.castroledge.com.my.
2. Stage 2 (3-16 January 2011): Write a slogan on "Why Your Car Needs Castrol EDGE?" and share it with your facebook friends. The 30 best slogans will accelerate to the next stage.
3. Stage 3 (17 January - 13 February 2011): Create or write your review about how Castrol EDGE has made a difference to your driving experience. Be creative as you want to be with your product review. You can key it in as a blog entry, edit it as a short movie, draw a comic strip, tell a photo-story or maybe, make a short documentary out of it. Only the 16 best reviews will be selected to steer on the final showdown.
4. Final Stage (4 March 2011): 16 finalists will have to battle it out in the ultimate test of skills at the exclusive Castrol EDGE's Nürburgring-Sepang Challenge. Close control and precision steering will be severely tested as the contestants push each other to the limits to win the opportunity to charge a BMW M3 around the Green Hell at Nürburgring, a track that even the likes of legendary drivers Jackie Stewart and Niki Lauda treat with much respect.

Mark Ng, Marketing Director of Castrol Malaysia & Singapore said, "We are thrilled to be able to provide Malaysian motorists an experience on arguably one of the most definitive road track on the planet, revered by competitive drivers the world over as being one of the most exciting and challenging driving conditions in the world. With Castrol EDGE, you always have the freedom to drive how you want, when you want." Castrol EDGE has been specifically designed to ensure you car will perform in any condition, no matter how extreme. As an example, Castrol EDGE Sport 0W-40 has been proven to deliver maximum horsepower up to 45% longer than other synthetics.

If you have what it takes to take on the "Green Hell", we invite you to accept the Castrol EDGE Experience Nürburgring challenge for a chance to win a trip to Germany and experience Nürburgring yourself. The Grand Prize of the ultimate driving experience in a BMW M3® through 72 twists & turns at the most thrilling track in the world, hitting top speed in excess of 200km/h awaits. This IS the driving experience of a lifetime which includes a 2-day driving programme that covers drifting, hot laps, slalom training and guided laps of the Nordschleife track with other lucky winners around the world in a BMW M3® and 123d. Additionally, other cool prizes are also up for grabs.

The contest is open to all Malaysians motorists, with a valid driving license, from 13th December 2010 to 13th February 2011. For more information on the contest, visit www.castroledge.com.my or find us on www.facebook.com/castrolmalaysia.